Here, you will ﬁnd a collection of information and cutting edge tools, assembled and developed for our Atlanta Community Agents. From CRS and lead management tools to marketing tips and downloads including:
Home buying and selling related resources
Analytics and tracking tools
Social networking and mobile ideas
and much more…
Part Annual Planner, Part Guided Agenda, Part Goal Tracker . . .
This planner has been designed by real estate professionals, and is intended for use specifically as a tool for fellow real estate professionals. The planner is not only a time management tool, but is also your accountability partner. As you apply this new process of accountability it will be helpful to familiarize yourself with a set of proven industry fundamentals.
Successful application of the logic provided in this planner does not require an in-depth understanding of the Back to Basic series, but it is strongly-recommended supplemental guide to creating a strong database and a consistent communication stream. You can learn more about the Back to Basic series and the downloadable workbook here.
PreListing Cover Letter
Here’s a Pre Listing Cover Letter to get you started. Insert it inside the folder of the Pre Listing Packet.
Feel free to customize it to your own liking. Remember, keep it simple and straight to the point on what is included in your Pre Listing Packet.
PreListing Home Information Worksheet
The Pre-Listing Home Information Worksheet is your document for capturing not only particular details about the home, but key questions to ask in your initial conversation.
Not only will you be better prepared for your listing appointment, but while on tour of the property, show your attention to detail and ready to make recommendations on getting the home ready for the market.
iBUYER – Instant Offer vs Listing Value Comparison
Use this worksheet to illustrate the iBuyer offers, selling processes, and cost estimates that are representative of market specific internal and publicly available industry data. This worksheet is a great is a tool designed for comparison purposes only and perfect for sharing in your Listing Appointment.
Property Feature Cards
Property Feature Cards provide you the opportunity to showcase unique attributes of your listings.
Enter your property features on the first page and the second page is automatically formatted and ready to print your cards.
For best results, we recommend you use card stock (65-68 lb paper).
Print the Property Scorecard on the back of your MLS viewing sheets. Suggest to your clients to make a few notes on the property, as much or as little as they want. Customize the scorecard with your information.
Mortgage Shopping Worksheet
A comprehensive document on the how-to of shopping for a mortgage, complete with a lender worksheet questionnaire.
A great compliment to your Buyer’s Guide to place behind the Lender’s tab.
Open House Letter Template for your Open House Packet.
Mortgage Affordability Chart
Use the mortgage amortization table to quickly identify a price point or montly payment.
Also include in your Buyer’s Guide behind the Lender’s tab.
PreQualify Buyer Flyer
Before your Buyers begin their home search, they need to determine how much they can afford.
This flyer Pre-qualification flyer is a great way to start the conversation on getting your buyer’s qualified.
Quick Start Guide to RPR
Realtors Property Resource® (RPR®), one of the most innovative benefits included in your NAR membership and can play an instrumental role in setting yourself apart from the competition. Spend some time learning this valuable tool, it will change your business.
Automated Value Models Worksheet
There is a very good chance that the sellers have already researched one or more of these sites. Be prepared to discuss the relevance of what is being reported.
Price Line Scoring
The price line scoring analysis is all about creating a visual depiction of your market analysis. For some, seeing a report of actives, solds and expireds in a table format doesn’t translate into something meaningful. But placing the same data in an illustration can create greater impact on the seller, often causing them to self-assess whether their desired list price is supported in the market.
Cost vs Value
This report compares average cost for 30 popular remodeling projects with the value those projects retain at resale in 100 U.S. markets.
A great reference tool when you need some basis for adjusting your subjects value in your CMA.
A checklist of some practical points to bear in mind when preparing a Comparable Market Analysis.
CMA Adjustment Quick Reference Guide
This chart is a quick reference to guidelines when trying to figure adjustments on a property. It is not specific to any area or price point and is not to be considered an absolute, but more of a starting point. When making adjustments, nothing substitutes for your expertise in the field.
Pricing Strategies Quick Reference Guide
Use this pricing strategies reference chart to guide your research and help explain the principles of pricing a home correctly. Complete with formulas, indices, and pricing illustrations.
Download the Atlanta Community Logos. We’ve provided all variations and the 3 most requested file types: PNG, JPEG, EPS.
Recommended you use PNG if possible, as it supports transparent backgrounds. The EPS file is a Vector format used in graphic design. Only use that if the size you need has to be larger than the PNG/JPEG size provided.
Download the New Atlanta Community Commercial Logos
Download the New Atlanta Community AC Logos
Create a personal stationary that advertises your business without being obtrusive and inserting a business card.
It’s a simple way of making a personal connection with someone without adding a business card. You know, when you want to send a simple HANDWRITTEN message to let someone know you are thinking of them.
Download your Atlanta Communities Letterhead. Available in both PDF and Microsoft Word (.docx) file formats.
Personal Marketing Brochure
Create a Personal Marketing Brochure to share with prospective clients, family, and friends.
Finished Size 5.5″ w x 8.5 H Folded
NOTE: This template MUST be opened in Adobe Reader or Adobe Acrobat.
Agent Biography Page
Real estate agent bios can differentiate you from the local agent competition. Craft your agent bio with either of these two templates.
NOTE: You’ll likely want to resize/crop your photo so it appears correctly when inserted in the template. For best results the photo dimensions should be 480 x 645.
BLANK Profile Images for Marketing Suite (LucidPress)
If you uploaded a profile picture or logo and wish to delete it, presently there’s not an option to delete. So, a work around is to upload a blank image in its place. Use either of these two files to accomplish this task.
Introduction to Picture Sizes and Resolutions
A photo from your photographer may not be adequate for printing. Many photographers don’t provide print ready files unless requested. But what they also need to know is how large is the image going to be printed, i.e. 8×10, 11×14, 16×20 etc. Use this document to better understand the requirements of printing photos so you get the results you expect.
Use XnConvert Image for Resizing
XnConvert is an easy image converter for graphic files, photos and images. It supports more than 400 file formats (JPEG, TIFF, PNG, GIF, camera RAW, JPEG2000, WebP, OpenEXR, etc.). You can resize, add a watermark, change contrast, brightness or gamma, apply filters, and many other things.
Visit the Atlanta Communities DOWNLOADS portal for more resources and frequently used files uploaded by our support staff, Brokers and Executive Team.
- Advertising Rules
- Appraisal Information
- Business and Insurance
- Georgia Real Estate Commission
- Listing Input Forms
- Pay at Close
…and many more
You may access the DOWNLOADS portal directly at www.atlcommunities.net/downloads
Atlanta Communities 2018 Awards
We have put together 3 marketing pieces you can utilize in your personal marketing. The first two attachments are stand-alone pieces for Atlanta’s Top 10 Residential Real Estate Organizations and the Atlanta Business Chronicle Pacesetter Award. The third piece contains both of these awards along with our Real Trends and RIS Media rankings too.
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